Graphy Repo
Graphy Repo
Graphy Repo
May to Oct 2022
May to Oct 2022
May to Oct 2022
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Graphy, Unacademy
Graphy, Unacademy
Graphy, Unacademy
Graphy is a leading online platform that has been used by over 100K+ content creators to launch and monitize their knowledge businesses.
Graphy is a leading online platform that has been used by over 100K+ content creators to launch and monitize their knowledge businesses.
Graphy is a leading online platform that has been used by over 100K+ content creators to launch and monitize their knowledge businesses.
Considering our involvement in the creator economy sector, we aimed to build a B2C product that would potentially generate extensive distribution for our core SaaS tool. Moveover, this could provide invaluable qualitative and quantitative data to gain insights into the creator mindset. These insights would then be utilized to further enhance and optimize our core product.
Considering our involvement in the creator economy sector, we aimed to build a B2C product that would potentially generate extensive distribution for our core SaaS tool. Moveover, this could provide invaluable qualitative and quantitative data to gain insights into the creator mindset. These insights would then be utilized to further enhance and optimize our core product.
Considering our involvement in the creator economy sector, we aimed to build a B2C product that would potentially generate extensive distribution for our core SaaS tool. Moveover, this could provide invaluable qualitative and quantitative data to gain insights into the creator mindset. These insights would then be utilized to further enhance and optimize our core product.
Graphy repo is a repository of creators and influencers that presents millions of data points associated with the creator economy in a visual and meaningful way. The platform featured more than a million creators across different categories and countries and shows their recent performance, earning potential, content quality, virality, and beyond.
Graphy repo is a repository of creators and influencers that presents millions of data points associated with the creator economy in a visual and meaningful way. The platform featured more than a million creators across different categories and countries and shows their recent performance, earning potential, content quality, virality, and beyond.
Graphy repo is a repository of creators and influencers that presents millions of data points associated with the creator economy in a visual and meaningful way. The platform featured more than a million creators across different categories and countries and shows their recent performance, earning potential, content quality, virality, and beyond.
Repo caters to multiple user personas:
Repo caters to multiple user personas:
Repo caters to multiple user personas:
Creators who want to look at other creators’ growth. This can be used for motivation, inspiration, and insights
Fans who want to keep track of their favorite creators’ growth and content
Brands and sponsors that are looking for just the right influencer for their marketing campaigns
Creators who want to look at other creators’ growth. This can be used for motivation, inspiration, and insights
Fans who want to keep track of their favorite creators’ growth and content
Brands and sponsors that are looking for just the right influencer for their marketing campaigns
Creators who want to look at other creators’ growth. This can be used for motivation, inspiration, and insights
Fans who want to keep track of their favorite creators’ growth and content
Brands and sponsors that are looking for just the right influencer for their marketing campaigns
Homepage
Homepage
Homepage
Creator cards
Creator cards
Creator cards
Top keywords
Top keywords
Top keywords
The goal of Repo is not only to display data or information to its users but also to assist them in deriving insights from it. Every creator listed on Repo has their own profile page where they get to see multiple data points and insights related to their content creation journey on social media.
The goal of Repo is not only to display data or information to its users but also to assist them in deriving insights from it. Every creator listed on Repo has their own profile page where they get to see multiple data points and insights related to their content creation journey on social media.
The goal of Repo is not only to display data or information to its users but also to assist them in deriving insights from it. Every creator listed on Repo has their own profile page where they get to see multiple data points and insights related to their content creation journey on social media.
The goal of Repo is not only to display data or information to its users but also to assist them in deriving insights from it. Every creator listed on Repo has their own profile page where they get to see multiple data points and insights related to their content creation journey on social media.
The goal of Repo is not only to display data or information to its users but also to assist them in deriving insights from it. Every creator listed on Repo has their own profile page where they get to see multiple data points and insights related to their content creation journey on social media.
Profile page
Profile page
Profile page
Let’s consider some scenarios to gain a deeper understanding of how Graphy Repo enhances the capabilities of creators.
Let’s consider some scenarios to gain a deeper understanding of how Graphy Repo enhances the capabilities of creators.
Let’s consider some scenarios to gain a deeper understanding of how Graphy Repo enhances the capabilities of creators.
“Woah, March seems to be a great month for Johnny Harris, he reached a 200M subscribers count. Let’s check how many videos he uploaded in March….”
“Woah, March seems to be a great month for Johnny Harris, he reached a 200M subscribers count. Let’s check how many videos he uploaded in March….”
“Woah, March seems to be a great month for Johnny Harris, he reached a 200M subscribers count. Let’s check how many videos he uploaded in March….”
“Woah, March seems to be a great month for Johnny Harris, he reached a 200M subscribers count. Let’s check how many videos he uploaded in March….”
“Johnny Harris creates content around people, laws, government…”
“Johnny Harris creates content around people, laws, government…”
“Johnny Harris creates content around people, laws, government…”
“Looks like the video views decreased thrice in the month of March, even though videos have been uploaded…”
“Looks like the video views decreased thrice in the month of March, even though videos have been uploaded…”
“Looks like the video views decreased thrice in the month of March, even though videos have been uploaded…”
“Looks like the video views decreased thrice in the month of March, even though videos have been uploaded…”
“Looks like the video views decreased thrice in the month of March, even though videos have been uploaded…”
SEO optimization
SEO optimization
SEO optimization
We aimed for Repo to achieve substantial product-led growth. As a result, we recognized the need to optimize our product for SEO in order to generate a larger number of leads. This experience was immensely valuable for our team, as it provided insights into our approach to developing web-based products.
We aimed for Repo to achieve substantial product-led growth. As a result, we recognized the need to optimize our product for SEO in order to generate a larger number of leads. This experience was immensely valuable for our team, as it provided insights into our approach to developing web-based products.
We aimed for Repo to achieve substantial product-led growth. As a result, we recognized the need to optimize our product for SEO in order to generate a larger number of leads. This experience was immensely valuable for our team, as it provided insights into our approach to developing web-based products.
Features for SEO optimization
Features for SEO optimization
Features for SEO optimization
Product Hunt launch
Product Hunt launch
Product Hunt launch
We launched Repo on Product Hunt in July 2022 . It ranked amongst the top 10 products of the day.
We launched Repo on Product Hunt in July 2022 . It ranked amongst the top 10 products of the day.
We launched Repo on Product Hunt in July 2022 . It ranked amongst the top 10 products of the day.
Repo on Product Hunt
Repo on Product Hunt
Repo on Product Hunt
Growth
Growth
Growth
Our north-star metric was DAU (daily active users). After building version 1 of the feature set and running multiple experiments for SEO growth, we saw a hockey-stick growth from ~50-60 users daily to a ~1000 DAU within a span of about 3 months before the project was halted due to company-wide strategy changes.
Our north-star metric was DAU (daily active users). After building version 1 of the feature set and running multiple experiments for SEO growth, we saw a hockey-stick growth from ~50-60 users daily to a ~1000 DAU within a span of about 3 months before the project was halted due to company-wide strategy changes.
Our north-star metric was DAU (daily active users). After building version 1 of the feature set and running multiple experiments for SEO growth, we saw a hockey-stick growth from ~50-60 users daily to a ~1000 DAU within a span of about 3 months before the project was halted due to company-wide strategy changes.